
In a significant turn of events, BYD has secured a monumental 18.775 GWh battery storage deal with Masdar, outpacing industry giant CATL. This development underscores two prevailing trends in the global battery industry: the energy storage market's emergence as a primary growth driver for Chinese battery manufacturers, and the heightened competition within this arena that can lead to even the largest players losing contracts to more aggressive competitors.
The energy storage market has become a critical component of the global battery industry, particularly for Chinese manufacturers facing margin compression and slowing demand growth in electric vehicle (EV) applications. According to Wood Mackenzie, Chinese battery energy storage system (BESS) integrators held a staggering 76% share of the global energy storage market in 2025, with BYD and Sungrow collectively capturing 87% of the Middle Eastern market in the same year.
CATL, one of the world's largest battery manufacturers, experienced a decline in gross margins for EV batteries, falling approximately two percentage points to 20.6% in the first half of 2025. In contrast, the company's energy storage business recorded a gross margin of nearly 24% over the same period, highlighting the growing importance of this segment. Despite its scale and technical depth, CATL lost the Masdar contract to BYD, demonstrating that market share dominance at the regional level does not guarantee protection from displacement.
BYD's aggressive pursuit of energy storage has enabled the company to top the Q1 2026 global BESS shipment rankings compiled by InfoLink Consulting, marking the first time it has held this position. CATL, on the other hand, dropped to eighth in the same ranking, while Tesla fell to fourth. The concentration of Chinese integrators in the top ten positions reflects their manufacturing cost advantages, vertical integration across cell chemistry and pack design, and the scale of China's domestic energy storage build-out.
The competitive price pressure that led to BYD's win is not unique to the Masdar contract. BESS margins in the Middle East have declined from their historical levels as Chinese suppliers have competed more aggressively for the region's large-scale tender pipeline. According to Lucas Zhang Liutong of WaterRock Energy Economics, the decline in margins is material but unlikely to drop significantly further, given the physical cost floor set by battery cell prices and the recognition that suppliers accepting contracts at unsustainable margins create downstream delivery and warranty risks.
The Middle East's energy storage pipeline is a significant driver of competition, with the RTC project serving as a design template for the region's energy diversification strategies. The project's scale, featuring 19 GWh of battery storage paired with 5.2 GW of solar, justifies the intense competition, as winning or losing contracts at this scale has far-reaching consequences for reference project portfolios, local market relationships, and future tender evaluations.
The energy storage market has become a primary growth driver for Chinese battery manufacturers, with BYD and Sungrow dominating the Middle Eastern market.
CATL's loss of the Masdar contract to BYD demonstrates that market share dominance does not guarantee protection from displacement, even for industry giants.
The competitive price pressure driving BYD's win is a broader trend in the Middle East, where BESS margins have declined from historical levels due to aggressive competition among Chinese suppliers.
The concentration of Chinese integrators in the global BESS market reflects their manufacturing cost advantages, vertical integration, and the scale of China's domestic energy storage build-out.
The Middle East's energy storage pipeline is a significant driver of competition, with large-scale projects like the RTC serving as design templates for the region's energy diversification strategies.